Ciputra Group commemorates the 40th anniversary by focusing on digital transformation and sustainability
Ciputra Group, the property industry leader with hundreds of real estate projects, apartments, office buildings, hotels, hospitals, clinics, schools, universities, shopping malls, Ciputra Artpreneur, Ciputra Life Insurance, and Century 21, celebrates the 40th anniversary through the Ciputra Festival 4.0. The event took place virtually at ciputrafestival40.com from September 4 – December 31, 2021, with a presentation of attractive sales promotions by the partnering banks and inspiring webinars. Ciputra Festival 4.0 was an appreciation to all stakeholders involved in the business development and the achievements of Ciputra Group for 40 years as well as a recognition for the wider community who has trusted Ciputra Group to be part of their lives.
Ciputra Festival 4.0 was an inaugural event that was packaged in a simultaneous virtual exhibition by all related business units throughout Indonesia, ranging from real estate, apartments, commercial, insurance, property brokers, arts, health business units, and educational institutions. This festival aimed to bring Ciputra Group closer to potential consumers by providing a comprehensive and up-to-date consumer experience digitally. In addition to product promotion from partnering banks, Ciputra Group also presented a wide variety of attractive offers such as price discounts for medical check-up and healthcare services at the Ciputra Hospitals and Clinics, cashback on life insurance, and great prizes for shopping at Ciputra malls. Moreover, Ciputra Festival 4.0 also offered a number of attractive education packages such as outstanding academic scholarships, discounted educational fund development, and fee-free registration for the 2022/2023 academic year enrollment at all Ciputra’s educational units beginning from the primary schools to universities.
As a company, Ciputra Group is always committed to implementing the principles of sustainable development throughout all projects it develops. This year, Ciputra Group is publishing its first Sustainability Report as a form of commitment and accountability to stakeholders and its support for the Sustainable Development Goals. With projects in 34 cities across Indonesia, Ciputra Group realizes that it has a big influence in creating changes towards a more sustainable future. Since its establishment in 1981, the concept of sustainability has become the basic goal for Ciputra’s businesses. In every developed project, Ciputra Group ensures that the business activities will benefit the wider community.
Ciputra's concern for environmental conservation is manifested by its pillars of Responsible Development. As a concrete step in its efforts to tackle global warming and climate change, Ciputra Group has started to measure and calculate the Greenhouse Gases (GHG) emissions in 2020 which were carried out in several projects. Ciputra Group strives to reduce GHG emissions by developing green buildings and increasing the use of environmentally friendly materials. Through the EcoCulture program, Ciputra Group invites the community to collaborate in creating an environmentally friendly area. Activities carried out in the EcoCulture program include public education, reforestation processes, energy efficiency, waste management, and water conservation.